Rick Astley / Lyric videos
I created lyric videos for Rick Astley’s Cry for Help and Beautiful Life, developing each from initial concept to final animation. Extensive visual research and style exploration informed the creative direction, followed by storyboarding, hand-drawn illustrations and animation. The imagery, typography and illustrations were carefully considered to reflect each song’s mood and give the lyrics space to tell the story.
/ Storyboard
/ Lyric video
/ Animation
/ Illustration